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Facebook & Instagram Advertising Course

A step-by-step guide to creating Facebook & Instagram Adverts for your business

Beginner English Created by Skill Space
0 (0 Reviews) 3 Students enrolled Last updated Tue, 22-Feb-2022

What will i learn?

  • Facebook Adverts
  • Instagram Adverts
  • Certificate of completion
Curriculum for this course
39 Lessons 00:18:49 Hours
Introduction
1 Lessons 00:04:05 Hours
  • Course Introduction
    00:04:05
  • Creating a Facebook page for your business
    00:11:20
  • Overview of Business Manager
    00:01:33
  • Setup your Business Manager account
    00:01:51
  • Connect your Facebook Page and Instagram account to Business Manager
  • Set up an ads account
  • Setup your Facebook Pixel
  • Install the Facebook Pixel into Wordpress
  • Install the Facebook Pixel into Shopify
  • Install the Facebook Pixel into Wix
  • Using the event setup tool
  • Setting up conversion actions on your website
  • What audiences are used for
  • Setting up remarketing audiances
  • Overview of the campaign structure
  • Budget & schedule
  • Live campaign
  • Tracking
  • Languages
  • Ad creative
  • Ad setup
  • Identity
  • Ad name
  • Optimisation and delivery
  • Placement
  • Audience
  • Choose a campaign objective
  • Offer
  • Dynamic creative
  • Actions
  • Ad set name
  • Campaign budget optimisation
  • A/B test
  • Campaign details
  • Special ads category
  • Campaign name
  • Possible errors
  • Conclusion
  • Bonus
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Course description

Setup of Facebook and Instagram Adverts

1. Choose campaign objectives
2. Campaign name
3. Special ads category
4. Campaign Details
5. A/B test
6. Campaign budget optimisation
7. Ad set name
8. Actions
9. Dynamic creative
10. Offer


Requirements
  • Facebook Account
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Exam Prep Questions
Updated Tue, 26-Apr-2022
0 1 Free
About instructor

Skill Space

1 Reviews | 4 Students | 5 Courses
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